nescafe

I spent a few years working for an agency in the Middle-East, while there, I had the pleasure of working along side some amazing clients such as Nestle.

While I help build the ‘Be Ice’ Campaign, my main contribution was designing the landing page for the summer product.

I think besides just creating ‘appetite appeal’ the design direction for this landing page really had to bring that summer vibe.  As well as just focusing on the sites aesthetic, the goal of the site was to create a hub for users to connect to the many influencers associated with this campaign.  With a heavy emphasis on generating UGC for this landing page, I worked with some great copy writers to help create a simple flow, digestible content click-worthy CTA’s to really bring this landing page to life.